Visitors to a Ferndale, Michigan Wendy's restaurant are being served some major food for thought - 48-feet-worth to be exact. A newly erected Mercy For Animals billboard outside the fast food giant challenges burger-munchers with the question, "Why love one but eat the other?" The ad, starring a wide-eyed puppy next to an adorable piglet, aims to get meat-eaters to consider why we call some animals friends, and others fast food.
The ad reaches tens of thousands potential Wendy's customers each day, encouraging each of them to ditch cruelty and "Choose Vegetarian."
Similar MFA ad campaigns have run in Boston, Chicago, Toledo, Toronto, New York City, Las Vegas, Denver and Minneapolis.
